AI Visibility
AI visibility is whether the engines your buyers ask, ChatGPT, Claude, Gemini, Copilot, and Perplexity, mention your company, and whether what they say is accurate. Buyers, investors, and journalists now put their questions to an AI engine before they form their own view, and the engine answers from the published record: earned media, structured content, and the entity data scattered across the sources it trusts. A company absent from that record is absent from the answer, and the first evidence is usually a pipeline that quietly thins.
Third Hemisphere works on this problem daily through The Fourth Hemisphere: Marketing for AI and its generative engine optimisation service. Our PACT diagnostic asks the five major engines 50 real buyer questions and scores every answer across Presence, Authority, Consensus, and Truth, and our media team places the coverage the engines cite. The articles below carry what we have learned: how the engines choose their sources, what moves an answer, and what we found running audits for clients from seed-stage ventures to an ASX-listed lender.
The Fourth Hemisphere: Marketing for AI
Related case studies
- Fremantle Seaweed AI visibility
- NeonNow AI visibility
- AI visibility diagnostic for an ASX-listed lender