Crisis & Reputation
Crisis and reputation work is the discipline of protecting an organisation when something goes wrong, and of building the trust that makes the next crisis survivable. The work divides into two halves. Preparation covers vulnerability audits, holding statements, spokesperson training, and simulation exercises, done while everything is calm. Response covers the hours and days after an incident, when media enquiries, regulator attention, and employee questions all arrive at once and every answer sets a precedent.
Third Hemisphere runs both halves for clients across technology, finance, health, and professional services, and crisis management is one of the agency's core service pillars. The team has managed live issues for listed companies, where continuous disclosure obligations shape what can be said and when. The articles below cover what boards ask us most: how to prepare before anything goes wrong, how the first 24 hours of a response actually run, and how a reputation is rebuilt after the coverage fades.
Related case studies
Articles on crisis & reputation
- When the Fake CEO Speaks First: The Deepfake Crisis Plan your Board Needs Now
- The Best Crisis Communications Strategy Is Building Trust Before You Need It
- Why Do Some Startups Raise Capital Faster? The Role of Public Relations in Capital Raising
- Beyond Earnings Calls: 6 Investor Relations Signals That Build Confidence
- Four Reasons Measuring Digital Marketing ROI Is Harder in Regulated Industries
- How PR and Digital Marketing Support Investor Relations
- Reputation Management Reimagined: Navigating AI, PR, and SEO
- How Crisis Management Initiative Builds Real Business Strength
- Reputation Crisis Management: Protect Brand in Tough Times
- IT Crisis Management: A Complete Guide for Businesses
- Crisis Management Services in Australia: Things You Need to Know
- AI Crisis Communication: A Risk and Resource for Your Organisation
- How PR Agencies Can Help Fintechs Navigate Crisis Situations
- Trusted Content: Cutting Through Digital Misinformation
- The Wealth Advisor’s Productivity Crisis: Implications for Investors
- Emerging Trends in Fintech/Financial Services Crisis Management
- Crisis Comms: Turn a runaway fire into a hero moment
- Millions of Aussie Kids at Risk in Cost-of-Living Crisis
- MONEYME: Borrowers value sustainability despite cost-of-living crisis